With the explosive growth of the personal development industry, an online coaching platform is a great way for people to add a side gig for extra income – or even start being their own boss entirely.
Almost anything can be taught, and if you have a skill, there’s probably someone who would like to learn it. The key is to find the best coaching platform.
Not convinced? Here are some hard numbers:
The global personal development market is currently worth over $41 billion and projected to hit $71.42 billion by 2030. Meanwhile, online learning represents a third of that total.
There are literally millions of courses and coaching programs people can choose from, and an existing pool of students who want to learn everything from songwriting, and money management, to sports betting or even sewing. If you’re good at it, you can probably turn it into income – with a quality coaching platform.
There are countless options that provide tools for course building, marketing, sales, scheduling, and more.
Kajabi is a well-known brand and coaching platform that pairs course-building with great marketing tools. Even without technical know-how, you can build course modules including text and video, and then utilize a marketing funnel that “includes email campaigns, welcome flows, and landing pages.”
Thinkific is another well-known brand in the online learning space, this time geared toward users who already have a WordPress website. Since WordPress powers about 40 percent of all websites, that is a lot of potential coaches. Its drag-and-drop course builder is simple for basic coaching platform functions, and it comes with some marketing and online payment options.
Plug a coaching service into your existing WordPress website
Some skills are not well suited for one-size-fits-all coursework – things like personal development, business coaching, or even physical fitness. With a coaching platform like Satori, you can set up and support one-on-one video appointments with automated scheduling tools, invoicing, and more. It’s kind of like having an administrative assistant, but it doesn’t help you build course modules.
Just like some coaching is best in a one-on-one setting, sometimes the initial meeting is just a start. Nudge is designed to keep students on track as they put your teaching to use. After setting up a video call, it features a “full suite of client tracking and coaching tools” to help you give attention where it’s most needed, which is great for fields like nutrition, mindfulness, and social development.
One coaching platform is designed for total flexibility, and that’s Cause Machine. It’s a simple-but-powerful community-building platform that can be customized to match your needs – whatever they are, from creating traditional course modules, hosting live virtual events, and spreading your cause word far and wide.
It’s not limited to one kind of website (you can even build your own, and host your coaching service there), and with Cause Machine, community is always a primary function. It can help coaches tailor their skills into a meaningful, scaleable service, maximizing reach and revenue – all with a custom design that stands apart from the templates found elsewhere.
Starting with a community engagement strategy is the secret to building a successful platform in the long term. Cause Machine helps customers build the plan of engaging a community well and then begin mapping out the technology to help support that strategy. We’re certain that you’ll find some great resources and powerful tools in Cause Machine to better engage your community. Learn how it can work for you here.